The parameters you should analyze before busing a dividend stock are:

Dividend Yield:

Look at the forward expected dividend yield. Aurora is providing you the 12M expected dividend yield.

Payout ratio:

This is the dividend as a percentage of a company’s earnings. In general terms, the lower the payout ratio, the more sustainable a dividend should be. For example, if a company pays out $5 a share and has $10 of earnings, 5 divided by 10 is 0.5 – or 50 percent. The payout ratio is 50 percent.

In Aurora, the value of the dividend yield is black, green, blue, or red, depending on the payment rate relative to the annual profit in -%.

Black colored when payout = 0

Green colored when payout between 0 and 40% (0 < payout <= 40)

Blue colored when payout between 40% and 70% (40 < payout <= 70 )

Red colored when payout > 70%

Dividend stability and growth over time.

Investors should also look at the historical dividend yield. Long-term dividend stability and growth are signing health and growth.

With Aurora, you can follow the historical expected dividend yield chart.

Market Capitalization:

Generally, as larger the company is, the dividend yield is more stable and consistent.

With Aurora, you can filter dividend yields by the company’s market capitalization.

Valuation:

It is very important to analyze stock prices. Picking a dividend stock.

Stock prices can go up and down, therefore you can receive a good dividend yield but on the other side lose because of a share price decline.

Our Valuation rating indicates if a stock is selling at a relative premium or bargain price, based on its growth potential.

To estimate a stock’s value relative to its current price our Valuation rating combines:

• stock price
• projected earnings
• projected earnings growth
• Dividends.

By combining these elements we can establish a rating for the analyzed company.

There are five ratings, ranging

• Strongly overvalued
• Moderately overvalued
• Fairly priced
• Moderately undervalued
• Strongly undervalued

Sensitivity (Risk)

Stock price movements are generally volatile and contain sensitivity that can result in a total loss. Based on their historical behavior, we classify stocks by sensitivity level which are assessed solely relative to other stocks.

It should be noted that even Low Sensitivity stocks remain highly sensitive investments that can lose up to all of their value, and that past performance is no indication of current or future performance.

We determine Sensitivity by measuring the “Bear Market” Factor and the “Bad News” Factor against the benchmark and identify three levels:

Low Sensitivity: In this case, the sensitivity indicators fall below the world reference average.

Moderate Sensitivity: In this case, the sensitivity indicators are higher than the world reference average but lower than the standard deviation.

High Sensitivity: At which the sensitivity indicators are at levels higher than the standard deviation.

Global Evaluation Rating

Designed to give a broad overview of an overall investment Quality at a particular point in time, Aurora’s Global Evaluation Metric combines multiple factors which we outline in more detail below. These include fundamental and technical elements such as Valuation, Earnings Revisions Trend, Technical Trends, and Group Benchmarking, along with sensitivity (Risk) ratings based on the “Bear Markets” and “Bad News” Factor Metrics. These factors are then visualized as a simple volume bar that indicates the best possible rating and indicates the worst.